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Toll Brothers Eyes East Naples for 90-Home Community on 71-Acre Tract

A Quiet Corner of East Naples May Get Busy
A 71.4-acre parcel in East Naples has caught the eye of Toll Brothers, which is now seeking rezoning approval to build 90 single-family homes on the land. The development — billed as compact single-family — is part of a wave of inland growth as space near the coast tightens.
The plan has stirred interest among residents, real-estate watchers, and local officials. With 90 homes planned over what amounts to roughly two acres per home, the project will alter the land — and potentially the pace of development — in that corner of Collier County.
Toll Brothers’ Latest Move Reflects Changing Growth Trends
Toll Brothers is already known in Naples for master-planned communities and upscale homes. For example, their ongoing work at Seven Shores offers a mix of villas and single-family homes, with floor plans between 1,600 and 5,400+ sq ft.
But the East Naples proposal is different — instead of a sprawling luxury community, the 90-home plan sits somewhere between dense tract development and upscale master-plan. That middle ground reflects changing demand: buyers who want single-family property, but perhaps with more modest lot sizes or less coastal premium than typical Naples luxury homes.
What Might Change for East Naples & Collier Real Estate
If approved, this development could ripple beyond the 71-acre site. First, it signals demand for more inland housing stock — even outside high-amenity communities. That could drive interest (and possibly new approvals) for developments on similar parcels nearby.
For homebuyers priced out of coastal areas or big master-plans, 90-home single-family developments may offer a middle path: home ownership, more reasonable pricing, and access to Naples/Collier lifestyle without oceanfront premiums.
For the broader real-estate market — especially resale in nearby neighborhoods — new homes often equal competition. That may spur price adjustments or push communities to emphasize amenities or upgrades to remain competitive.
Possible Challenges: Infrastructure, Environment & Community Response
Transforming 71.4 acres into 90 homes will require more than drawing lots. Infrastructure — roads, water, sewage, drainage — will likely need upgrades, especially if the site currently relies on rural-level service. Collier County and local planning authorities will need to assess capacity carefully.
Environmental impact is also a concern. Inland parcels often border wetlands or conservation lands, and drainage or runoff from new development can affect local ecosystems. That may draw scrutiny, especially from neighboring property owners or environmental groups.
And finally — community sentiment. Long-time residents may view the development as a sign of overbuilding, potential congestion, or loss of the area’s rural character. That means public comment and zoning hearings will likely be important.